Tuesday, March 4, 2008

Airborne settles lawsuit for $23.3 million

It took 6 years for them to stop claiming their product cures the common cold, but who cared, sales of the product soared after the product was featured on the Oprah Winfrey show.

Even after the company stopped making such a claim, sales rose in the last 4 years to over $100 million a year. Yesterday Airborne agreed to compensate duped consumers $23 million.

The Moral: It's not wise for teachers to make outrageous health claims for micronutrients they know little about and to blantly ignore FDA label laws. This sort of nonsense gives the entire supplement industry an undeserved bad reputation.


Anonymous said...

Any way you look at it, the school tracher still made hugh money on a rediculous product. Shame on the buying public for being so stupid!!!

Ellen Troyer, MT MA said...

The Center for Science in the Public Intrest came down hard on this grossly over-priced run-of-the-mill multiple.

The good news is that the worst that happened was that lots of travelers fell for the marketing hype and bought the product; no one had an adverse reaction and some folks might have actually received a small nutritional status benefit for a day or two.

If only we could say the same about false health claims made by the pharmaceutical industry on too many FDA approved drugs.

Julie said...

I thought airborne was just a high dose of Vitamin C. I thought Vitamin C did help stop you from getting sick? I thought all vitamins protected your immune system.

Anonymous said...

Makes one wonder if Airborn even included vitamins!